Managing Customer Experience and Relationships: A Strategic Framework
by Don Peppers,Martha Rogers,Philip Kotler
ISBN 13: 9781119236252
Format: Hardcover (624 pages) Publisher: John Wiley & Sons Published: 23 Dec 2016
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Enterprise One to One: Tools for Competing in the Interactive Age
by Don Peppers, Martha Rogers
ISBN 13: 9780385487559
Format: Paperback (464 pages) Publisher: Broadway Business Published: Jan 1999 Other Format: Hardcover
The One to One B2b: Customer Development Strategies for the Business-To-Business World
by Don Peppers,Martha Rogers
ISBN 13: 9780385494090
Format: Hardcover (368 pages) Publisher: Currency Published: May 2001
Do You Want to Keep Your Customers Forever? (Harvard Business Review Classics)
by N/A
ISBN 13: 9781422140277
Format: Paperback (96 pages) Publisher: Harvard Business School Press Published: 01 Mar 2010
ISBN 13: 9781119815334
Format: Hardcover (512 pages) Publisher: Wiley Published: 21 Jun 2022